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Craig J. Garcia

Founder & CEO


After starting several failed companies and dealing with a bout of depression in his early twenties, Craig Garcia became stuck in the trenches of life, without a clear plan to get out. With an entrepreneurial spirit, the inner drive not to quit and a desperate search for purpose, he began to fight back, which would eventually lead to victory. Having moved to Atlanta in 1996, Craig met his lovely Wife, Natarsha, and they began a Performing Arts and Entertainment Company in 2000. Today, the company has an international reach and has launched many into TV, Film, Broadway and other Mainstream Media. 


With a heart to serve people in business and ministry, Craig became a licensed and ordained minister. He was afforded the opportunity in 2009 to be Co-Pastor with his Wife at a local satellite church in Marietta, GA, which is a part of a worldwide ministry. Craig also helped with multiple church plants throughout the U.S., along with training people to become great leaders. Working with many people over the years, enabled Craig to learn how to help people in a unique way, which ultimately birthed the idea of LiT University.


With over 16 years of success coaching, leadership training, entrepreneurship   development, and mentoring young men and teen boys, he has built a reputation of results through his time tested methods. Craig has cracked the code to crush adversity, accelerate in life, obtain the win and he's on a mission to show others how to do it too. His real world business and leadership experience gets people LiT and empowers them to ignite and innovate the world around them, provoking change in any arena. Craig's practical, funny and savvy style will keep you engaged and his fusion of real-life stories and conversational techniques, connect with his audience at a heart level.

Craig is the Founder & CEO of LiT University, Co-Founder of AGI Performing Arts & Entertainment and AGI Management. He lives in Atlanta with his wonderful Wife, Natarsha and two Sons, Kurtis and Brandin.






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